U.S. AMSTED is a company founded in 1962, mainly providing diversified industrial products manufacturing enterprise, the products are mainly used in railway, transport, construction and building and other fields. AMSTED has established 47 factories in 11 countries around the world and employs more than 11,000 people. In China, Amsted Industries in nine different cities, including Amsted China headquarters and five different business areas involving a number of companies.

　　Amsted Industries is a diversified industrial parts manufacturing enterprise. Localized positioning and name is crucial for AMSTED. AMSTED selected naming agency within the world, Wevin finnal won the opportunity to cooperate with Amsted by its professional and experienced naming team.

　　Wevin provided Amsted with a perfect new Chinese name "An Shide," The name means security and health which could reassure customers. It delivers the message that Amsted could provide customers with the best service and give employees a sense of belonging of the corporate culture, while highlighting the international style. The Chinese name symbolized rich cultural heritage and also highlight the concept of enterprise and ideas.